Mexico auto sales rise to decade high

Mexico’s new vehicle sales rose 3.1% in October, with 137,438 units sold, the best result for the month in a decade. This surpasses the 137,503 vehicles sold in October 2016.
According to the Asociación Mexicana de Distribuidores de Automotores (AMDA), the market also saw a 6% increase in light vehicle sales compared to the previous month. Guillermo Rosales, director general of AMDA, noted that the sales figure for October was 3.1% higher than the 133,260 units sold in October 2025.
The Registro Administrativo de la Industria Automotriz de Vehículos Ligeros (Raiavl) reported a monthly growth of 7,762 units in October, compared to September. This exceeded AMDA’s forecast of 132,565 vehicles for the month.
Rosales explained that the actual sales figure of 137,438 units was 3.5% higher than the estimated 132,565 units.
From January to October, new vehicle sales reached 1,287,268 units, a 4.8% annual increase. This represents a growth of 59,160 units compared to the same period in 2025.
The accumulated sales figure for the first ten months of the year set a new historical record, surpassing the previous record of 1,259,645 units sold in 2016 by 2.2%.
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According to the Inegi, Nissan, General Motors (GM), and Volkswagen (VW) were the top-selling brands in Mexico, although they had different growth rates. Nissan saw an 8% annual increase in sales, while General Motors advanced 9.8%. In contrast, Volkswagen reported a 6.4% decline in sales compared to the same month last year.
Among Japanese brands, Mazda and KIA saw significant growth, with 12.4% and 10.3% increases, respectively. However, Toyota and Honda experienced declines of 12.4% and 8%, respectively.
In the Chinese segment, Geely and Jetour Soueast saw significant growth, with 75.8% and 52.5% increases, respectively. On the other hand, Changan and Great Wall reported declines of 24% and 25.2%, respectively.
Rosales noted that the general annual inflation rate was 3.62% in the first quincena of October, while the component related to automobile purchases registered a negative variation of 0.87%.
The representative of the distributors mentioned that private sector specialists consulted by the Banco de México estimate a GDP growth of 1.5% for 2026 and 1.83% for 2027. The inflation forecasts are 3.88% and 3.85%, respectively.